Payment Asia: Redefining the Benchmarks of Online and Mobile Payment

Reference Link: Press Here

Based in Hong Kong, Payment Asia was established in the year 1999. It is a leading e-Payment and eCommerce company across Asia, providing the most secure and innovative technology for online and mobile payment solutions to local and global businesses. Over the past decade, the company has reformed its businesses by comprising digital marketing, eCommerce consulting and artificial intelligence to suit clients’ business needs.

The company’s mission has always been providing eCommerce and digital advantages to clients. The vision and roadmap of Payment Asia today will be a key success to clients in their online and offline business eco-system. From generating traffic through online social media and providing a payment gateway, and by client engagement modules, such traffic is converted into sales. Payment Asia then follow-ups using data analytics/big data analytics to create loyalty and re-target audience in order to magnify the client’s business potential.

Do not position ourselves as just a service provider with our clients but a life-time business partner!

Services to Rely On

Payment Asia takes pride in delivering its services to its clients. It provides clients with the solutions they need to receive payments and offers them services which will improve their sales via digital and data-driven marketing. Payment Asia is dedicated to helping them achieve their goals by bringing a steady flow of targeted traffic of individuals whom are converted to leads and eventually to sales. It also offers them the strategies and techniques that will attract quality traffic which will engage a high possibility to convert.

Payment Asia provides omni-channel eCommerce and e-Payment solutions today to help clients handle not only local businesses but also international multi-level transactions. Having been in Hong Kong since early 2000, the company also acts as a bridge to help Asian clients go international while bringing international clients to the region.

The company assures that it listens to clients in order to fulfil their requirements and at the same time it is being very creative and out of the box to achieve growth hand in hand with them. Payment Asia is a unique payment service provider in the market that truly has its own digital and data- driven marketing team to work closely with clients on not just payment processing but also participation in their sales and marketing.

Embracing Digitization

The company recognizes that COVID-19 has changed the way of life of people around the world. Most people are advised to stay home at all times, and as a result, these people are now being more active online. Because of the practicing of social distancing, contactless payments have come up as a new option for consumers. Merchants have been encouraging their clients to use electronic payments because paper money might help the spread of the virus. When people have succeeded in trying new ways, it can be expected that once the pandemic is over, the brand-new business model will significantly reduce the demand for ‘shop fronts’ or ’physical services’. To face this post-COVID-19 world, digital transformation is critical.

Making a Difference

In 2019, Payment Asia successfully organized a marketing campaign at the Hong Kong Book Fair, tagging along with AlipayHK and the Hong Kong Trade Development Council. This event was about the experiential marketing of its brand and services through promotional events. During the Book Fair, the company showed how it uses technology to transfer traditional businesses to something more mobile-oriented which gives extra value to the clients for their businesses.

In the past, people sold physical tickets, but now things are changing, and people prefer e-tickets. Thus, the company also showed that it is developing e-tickets that can be used in payment platforms. “This means you just open the payment app, then click the fill-in button and buy tickets. After you have purchased a ticket, you will be sent a coupon or a QR code for safety reasons,” the team of Payment Asia emphasizes. This service is for the public. But for the clients, they sign up for the service, and will be provided with a smart device for further procedures. In the Fair, the company also showed how customers can buy a book and pay through the online payment gateway using the QR code. This avoids the trouble of carrying liquid cash.

Overcoming the Challenges

To keep up with the challenges of the ever-evolving payment industry, we have started integration of artificial intelligence with the form of chat bots to solve merchant queries real-time. It will allow companies to address customer queries and concerns in a timely manner.

With the help of the data technology team, the company has offered top-notch technology services for data analytics, chat bots, data segmentation, consumer behavior analysis and data retention. With the joint use of analytics techniques and statistics, the company is able to find new opportunities and gain new insights that help in providing meaningful information for making better business decisions.

Moreover, the company affirms that it will continue to stand next to its clients by offering them the one-stop solutions to leverage Data, Digital, Payment and AI technology into their businesses in order to emerge stronger and stand taller before the world!

The Team says

The world is changing in a rapid speed today and everyday there are new startups that will stunt the world! We believe in maintaining strong team spirit not just within the company but also with our clients as part of the team; and have always encouraged an “out of the box” thinking while reminding ourselves on dedication and humbleness.